INSIGHTS

Maximize Trade Show ROI in 2026

10 ways to step up your conference game Trade shows and conferences are a significant annual investment for organizations serving public safety. Booths, banners, sponsorships, time, travel—the costs add up fast. The eternal challenge is to make every marketing dollar count. But many organizations don’t realize that showing up is

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Beyond ‘These Uncertain Times’

We are experiencing no ordinary crisis. Between the pandemic, recession and social upheaval, this will likely be a defining moment for several generations, with consequences for our way of life we may not be able to fully recognize for years.

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Does Your Organization Prioritize Mentoring?

James O. Page was known to many in public safety as the “father of modern EMS.” It was 15 years ago today that he suddenly and tragically died of sudden cardiac arrest at age 68. As I thought about this milestone, I looked back at my early interaction with Jim, when I was a young editor at a trade journal. As he did with many others, he changed the arc of my career.

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Decisions Are Made by Those Who Show Up

So today I realized I’ve been to about 250 public safety conferences over the past 25 years. And I asked myself, “Was it worth it?” My answer is yes (mostly). Here’s why. In the words of James O. Page, who is remembered as the Father of Modern EMS and was co-founder of the Journal of Emergency Services (JEMS), along with RedFlash founding partner Keith Griffiths: “Decisions are made by those who show up.”

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If you’re a leader of an organization serving the public safety industry, this is for you. If you want to make an even bigger difference for your colleagues and customers, well, this is for you, too!