INSIGHTS

Doing More With Less: 4 Ways to Stretch Your Marketing Dollars

A limited budget doesn’t need to limit your marketing impact. We’re thrilled to share that the Redflash Group “State of Public Safety Marketing: 2026 Report” is out! There were plenty of interesting findings from this year’s survey, starting with the funding challenges marketing leaders are facing: While more than 60%

Read More »

Decisions Are Made by Those Who Show Up

So today I realized I’ve been to about 250 public safety conferences over the past 25 years. And I asked myself, “Was it worth it?” My answer is yes (mostly). Here’s why. In the words of James O. Page, who is remembered as the Father of Modern EMS and was co-founder of the Journal of Emergency Services (JEMS), along with RedFlash founding partner Keith Griffiths: “Decisions are made by those who show up.”

Read More »

Nice Leaders Don’t Finish Last

I was recently at a retirement event that got me thinking about what being nice has to do with leadership. Nearly a hundred people had gathered at the elegant University Club in St. Paul, Minnesota to celebrate the career of their leader of 14 years, Brian LaCroix, CEO of Allina Health EMS.

Read More »

Sign Up For Insights Email

If you’re a leader of an organization serving the public safety industry, this is for you. If you want to make an even bigger difference for your colleagues and customers, well, this is for you, too!