RESOURCES

Common Blunders Cheatsheet: Messaging Mistakes to Avoid

Public safety professionals know when they’re talking to one of their own—or to someone outside of their tight-knit community. The success of your marketing efforts depend on your ability to cross that threshold.

Want to be recognized as an insider with something of value to offer? Avoid terms and phrases that leave you outside the Circle of Trust. Download this Common Blunders Cheatsheet to learn how public safety talks to one another.